A free marketing audit from 95 Solutions is a focused review of one area of your marketing, done by a senior person and delivered as a video you can watch, share and act on. Unlike a free digital marketing audit that skims every channel, ours covers one area, so the review goes deep enough to be useful and tells you more than a free tool would.
What We Check in a Free SEO, Ads or Tracking Audit
SEO audit
A free website SEO audit from us is done by a person reading your site and your data, not a crawler handing out a score. It covers:
- Indexation: what Google has indexed, what it is ignoring and why
- Crawl problems: broken links, redirect chains, blocked resources and duplicate URLs
- Site structure: category and collection architecture, internal linking and orphan pages
- On-page basics: titles, headings and meta descriptions on your most important pages
- Page speed and Core Web Vitals on key templates
- Content gaps against the searches your buyers actually make
Google Ads audit
- Conversion tracking: whether purchases or leads are counted once, with the right values
- Account and campaign structure, including Performance Max and Shopping setup
- Search terms and negative keywords: where money is going on irrelevant searches
- Bidding strategies and whether they have enough data to work
- Product feed quality and Merchant Center issues for ecommerce accounts
Meta Ads audit
- Pixel and Conversions API setup, including event deduplication
- Campaign and ad set structure, audiences and budget distribution
- Creative: formats, fatigue and how many concepts are really being tested
- Attribution settings and how reported results compare with your store data
Tracking audit (GA4 and pixels)
- GA4 configuration, key events and ecommerce event data
- Google Tag Manager container health and duplicate tags
- Consent Mode v2 setup, which has been required for EEA traffic since March 2024
- Google Ads Enhanced Conversions and Meta pixel accuracy
- Where revenue in GA4, your ad platforms and your store stops matching
Is There a Free Online SEO Audit Tool Available?
Yes, several good free SEO audit tools exist, and we use them ourselves. Google Search Console shows indexation, Core Web Vitals and manual actions for your own site. PageSpeed Insights and Lighthouse test page speed. Bing Webmaster Tools includes a Site Scan that crawls your site for common on-page problems, and the free version of Screaming Frog crawls up to 500 URLs.
What these tools cannot do is decide which of their warnings matter. A crawler will flag hundreds of missing alt attributes with the same urgency as a noindex tag on your best category page. A senior review turns that list into a short set of fixes ranked by what they cost you in revenue, and connects SEO issues to the tracking and ads problems a single tool never sees.
What Your Free Marketing Audit Report Includes
Within 3 business days of receiving what we need, you get a recorded video walkthrough of the top issues we found. Each issue comes with what it is, why it matters, roughly what it is costing you, and how to fix it. You also get a short written summary that lists the issues in priority order, so you or your developer can work through them without rewatching the video. For SEO, the summary works as a free SEO audit report you can hand straight to whoever maintains the site.
The audit is yours to keep. You can fix the issues in-house, hand them to your current agency or ask us for a proposal. There is no obligation and no follow-up sequence of sales emails.
What We Need to Start Your Free Audit
- Your website URL and which area you want audited.
- Read-only access if you want an account-level audit of Google Ads, Meta Ads or GA4. We will send simple instructions for granting it, and you can remove the access as soon as the audit is done.
- A line of context, such as your main goal, rough monthly ad spend, or a problem you have already noticed.
An SEO audit only needs your URL, although Search Console access makes it more thorough. Without account access, a Google Ads or Meta Ads audit is limited to what is publicly visible, so we recommend granting read-only access.
How We Handle Your Audit Data
We use your data only to prepare your audit. We do not sell it, resell it or share it with anyone, and we do not add you to a marketing list. Read-only access means we cannot change anything in your accounts. Full details are in our privacy policy.
Who Reviews Your Audit
Every audit is reviewed by a senior person, with Mustafa, our founder, leading strategy across all of our work. He has spent 11+ years in digital marketing and still runs marketing for two fashion brands, so the audit focuses on what affects revenue, not on a long list of minor warnings. If you would rather talk first, you can contact us or read how we work with clients after an audit.